🎯 Brand Setup (setup-brand.html)

For All Users (Starter to Enterprise):

Whether you are a Starter user building a personal brand, or a massive Agency building your own agency's marketing content, this page is your core control panel. You will fill out 5 critical text boxes to build your AI persona:

• Brand Name: (e.g., Majestic Land Development)
• Brand Tone & Voice: Be specific! (e.g., "Professional, approachable, and community-focused. Warm but knowledgeable — like a trusted neighbor who happens to be a builder. Avoids jargon.")
• Target Audience: (e.g., "First-time homebuyers and young families in Northern Arizona looking for affordable homes.")
• Compliance & Restrictions: Critical for regulated industries. (e.g., "Must comply with Fair Housing Act. No guaranteed appreciation claims. Always say 'subject to lender approval'.")
• Key Value Propositions: (e.g., "Owner Builder Course for DIY-minded clients. Free financial consultation.")

Scrolling down, you unlock the Content Branding engine. You can upload a transparent PNG of your company logo, which is automatically overlaid on your AI-generated videos. You will also select your exact Primary Color (e.g., #25DAAD) and Accent Color (e.g., #1724D3). When the AI generates a video, it uses these exact colors for headings, CTA buttons, and auto-generated YouTube thumbnails to ensure absolute brand consistency.

Managing Client Brands (Agency Tiers):

If you are an Agency Admin, you use this main page to set up the content for your own agency's marketing engine. However, when you need to configure the AI outputs for your paying clients, you use the Global Client Dropdown Toggle at the top of the screen.

When you click the toggle and select one of your clients, the system securely tunnels you into their isolated account. You will immediately notice a blue breadcrumb bar at the top of the screen reading "Editing brand for Client X".

This is how you multi-thread your business! You can configure a neon-green fitness brand for Client A, and then use the toggle to configure a conservative, navy-blue financial tone for Client B. When the Autopilot wakes up, it reads the exact brand profile for whichever client it is currently rendering for.

🌐 Brand Website URL

Located directly above the QR Code section, the Brand Website field tells the AI exactly where to send your audience. This URL powers two critical parts of the engine:

• Content Generation: Before writing any article or video script, the AI scrapes your website to extract real services, offers, and brand language — so your content is contextually accurate, not generic.
• Social Publishing: When the AI writes a call-to-action like "Click the link below," your Brand Website URL is automatically injected into the final post on Facebook, Instagram, Threads, LinkedIn, and Pinterest.

What if I don't set a website? The system uses a smart fallback cascade:

1. Brand Website URL — if set, this is always used first.
2. CTA from Content Pillars — if your Core Offers section contains a URL, the system picks it up.
3. Brand Name Assumption — as a last resort, the AI constructs a URL from your brand name (e.g., "Majestic Land Development" → majesticlanddevelopment.com).

Pro Tip: Always set your Brand Website URL explicitly to ensure every article and social post links to the right place. This is especially important for agencies managing multiple client brands — each client's Brand Setup page has its own independent website field.

Wait, how do I replace the "BDS Growth" logo for my clients?

Do not get confused! The Brand Setup page is strictly for defining the colors and logos on the AI-Generated Videos. If you are on the White-Label or Enterprise tier and want to replace the BDS Growth UI logo in the top-left corner of the software so your clients and staff see your company logo when they log in, you will do that under the Settings page, not here.